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Technology company Goln content creators, users and small businesses monetise their online activities through digital commerce, virtual gifting and other income-generating features

The platform, unveiled on August 11, 2026, combines social networking, identity verification, creator monetisation and cross-border commerce in a single digital ecosystem

Founder and chief executive of Golddress the limited financial returns creators and businesses often receive from their activities on conventional social media platforms

He said African creators and small businesses generate significant value online but face challenges converting their audiences and content into sustainable income

“We built Goltheir time and creativity. Africa’s digital economy is booming, yet talent and small businesses still face huge barriers in monetising content and reaching cross-border audiences. Gold digital trade into one unified ecosystem.”

According to him, Golto earn from their content, connect with brands and reach customers across international markets

Unlike conventional social media platforms, which largely rely on advertising revenue, Goletisation tasks, in-app messaging, group chats and integrated commerce tools

Mr Nwankpa said creators could generate revenue through virtual gifts received during live broadcasts, participate in earning tasks and establish partnerships with brands through the platform

He added that small businesses could use the platform as a digital storefront to promote and sell their products locally and internationally

“We’ve built multiple revenue streams right into the platform’s DNA. Creators can go live and earn virtual gifts that translate into real-world revenue, participate in monetisation tasks, or partner directly with brands through integrated social commerce tools. For small businesses, Golarket products locally and globally without needing complex setups,” he said

The platform also offers an optional identity verification system aimed at reducing fraudulent accounts and improving trust among users, creators and businesses

Golce its launch, including Nigeria, Ghana, Lesotho, Kenya, South Africa, the United States, the United Kingdom, Canada, Italy, Germany, India and Australia

The company said its focus remained on expanding opportunities for African creators and businesses to access international audiences through live-streaming, digital gifting and cross-border commerce

It added that the platform was open to new registrations as it continued rolling out its features across different markets

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